Ncell has discontinued all scheme based on lucky draw.

Ncell has discontinued all scheme based on lucky draw :

The Nepal’s first privately owned GSM mobile operator in Nepal ‘Ncell’ has stopped all of its current scheme. Nepal Telecommunication Authority (NTA) has issued an interim directive to all the internet service providers (ISPs) and telecom companies not to offer the schemes based on lucky draw to promote their cusumer. The authority has also stated that those companies must stop such kind of promotional offers, if there is any. Ncell published information in daily journal that it has stopped all the current promotion schemes such as ‘Nagadma gadgad’, PRBT win Ticket plan’, ‘Premier league alerts ’ etc. The promotional campaigns has discontinued from Bhadra 30, Sunday mid night 12 PM. Ncell also informed that the eligible customer for prize during the plan will be selected by lucky draw and the selectee will be awarded as per the existing rules of the schems.

Arjun Prasad Ghimire, the Deputy Director of Nepal Telecommunication Authority, said that the directive would help to discourage the service provider from attracting the customers to spend more on their services. The imperative is applied based on the consumer’s complains. It would  appealing with the company to focus on quality service instead.  A committee has been formed by the authority to prepare the guidelines, which will regulate the service provider company from their activities to attract consumers through scheme.

Ncell broke the monopoly in telecommunication field. The communication market of Nepal was monopoly of Nepal Telecom before Ncell build a new arena in cellular telephone services. The company was previously known as ‘Spice Nepal Pvt. Ltd., established in 2004. The company has launched  as brand name ‘Mero Mobile’, which was converted to Ncell in 12 March 2010. Nepal telecommunication authority issued its license to operate both post paid and pre paid GSM mobile services in the country. Services of the company commercially launched on 17 september, 2005 in Kathmandu valley only. At present all over the country (75 district ) are covered with Ncell. The company is gradually expanding its network everywhere of the country, city area to rural areas. The common availability of SIM card in market and easy process of registration makes Ncell popular to consumer. Hence, It spread in market in smoothly in a short period of time. Swedish telecommunication company ‘Telia Sonera’ bought 80% of share and has owned the company.

The scheme announced by Ncell have good advertisement in media but most of the winner of the prizes do not public in media. Although there are too many scheme brought by company, only the few user been able to win prizes. Most of the consumer have complaints about this matter, which can be viewed in Ncell’s Facebook Fan Page here. Ncell pays the gifts to those, who uses the mobile number himself / herself. It refuse to pay to those who is using SIM registered to other’s name. The ‘Sapati’ scheme is also in controversy. The legal case is running in supreme court. Court has asked the company to show reason. You can read the case details here. Presently the Ncell company has launched too many  attractive schemes and the company has Aggressive advertisement policies.